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July 19, 2005
Travel Holdings, Inc. Appoints Yesawich, Pepperdine, Brown & Russell To Manage International Public Relations
ORLANDO, Fla. (July 15, 2005) - Travel Holdings, Inc., one of the most expansive travel distribution companies in the world, (www.travelholdings.com) has named Yesawich, Pepperdine, Brown & Russell (YPB&R), Orlando, Fla., to manage its international publicity and public relations.
YPB&R will assist Travel Holdings with global media relations, primarily directed to consumer and trade news outlets that regularly include travel news as part of their editorial coverage.
Travel Holdings is headquartered in Orlando, Fla., with technology operations in Tel Aviv, Israel. It is the parent company for LastMinuteTravel.com, Tourico Holidays and Travel Global Systems (TGS). Travel Holdings markets its inventory of hotel rooms, vacation packages, flights, cruises, car rentals and other travel offerings to customers in 122 countries through virtually every segment of the online travel sector.
Travel Holdings provides the consumer travel market category with highly competitive pricing. For travel suppliers, including retail, wholesale, group, travel agent, corporate and affiliated trade categories, Travel Holdings provides participants with a powerful global distribution resource.
YPB&R is one of America's leading marketing, advertising and public relations firms serving travel and leisure industry clients. In addition to Orlando, the agency has offices in New York, Los Angeles and Honolulu, serving more than 50 clients in the travel and leisure category worldwide.
More information: Lauren Schneider, YPB&R Public Relations, 407-838-1802, Lauren_Schneider@ypbr.com
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